Category Archives: News

Announcing: The 2008 AAAFFF Awards Celebration

Me and Steve, sort ofFOR IMMEDIATE RELEASE
Official Foundation for Freedom Press Release
July 29, 2008
Contact: Anne Elizabeth Moore and Steve Lambert – FFF (at) antiadvertisingagency.com

ANNOUNCING THE 2008 ANTI-ADVERTISING AGENCY FOUNDATION FOR FREEDOM AWARD CELEBRATION

September 19 Soiree to Celebrate One Lucky Ad Industry Creative Freedom, Giant Check

CHICAGO—The long-awaited Anti-Advertising Agency Foundation For Freedom (AAAFFF) Award Ceremony, to honor the freedom of one of the most forward-thinking and creative professionals in the US, is set for September 19 at an undisclosed location in New York City. The private celebration will be open to all AAAFFF applicants and one single honoree, who will receive all accrued funds, integrity, the opportunity to network with noncommercial creatives, and a giant novelty check.

AAAFFF Award Audience

AAAFFF Award Audience

Additionally, Lambert and Moore will sing a special song to the honoree while wearing fancy attire.

The Friday evening gala will kick off one lucky former ad pro’s future in noncommercial creativity. “We’re really excited to start working with her or him,” AAAFFF Executive Director Moore states. “The creative talents of these individuals have so many immediate and tangible applications: tamping the escalation toward another war with Iran, advocating for immigrants’ rights, creating health services for veterans, educating our nation’s youth. There’s no end to the amazing work that could be done when we stop focusing on product sales!”

The 2008 AAAFFF Award responds to the increasing commercialization of public space, human relationships, journalism and art by decreasing the number of individuals working in industries that directly support these goals. “We wish we could honor all the former advertisers eager to leave their careers,” states Steve Lambert, CEO of the AAA. “Response to our programming has been overwhelming!”

The fund is seeded with hard-earned cash from creative endeavors, donated by Lambert and AAAFFF Executive Director Anne Elizabeth Moore, who will also judge the applications and chose the honoree for the September 19 gala. Hundreds of individuals across the country have donated to the fund, expressing a strong desire to decrease commercialization of the public sphere in any way possible.

Further donations—financial and non-financial—are encouraged and accepted.

Application forms are available now at the Anti-Advertising Agency’s website, and must be typed and postmarked September 1, 2008.

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The mission of the Anti-Advertising Agency Foundation for Freedom is to bring the best and brightest former ad pros together once a year; inspire young people to leave the craft; focus the industry and public at large on the profoundly negative social and economic impacts of advertising; inspire problem-solving methods focused on the most important issues facing the real world; and shine a light on the influence that advertising, media, and marketing industries have on dwindling public space, atrophying human relationships, and the destruction of democracy.

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AAAFFF On Chicago Public Radio

This morning Chicago Public Radio’s show Eight Forty Eight did a piece on the Anti-Advertising Agency’s Foundation for Freedom.

The promise of cable TV all those years ago was that by paying for the service, you could avoid the commercials. That promise has faded, with most cable and satellite channels carrying just as many ads as regular TV. Besides television, those advertisements find their way onto billboards and magazines, trailed behind airplanes and stamped on pieces of fruit. Much of the work that goes into these ads is done by creative types. And it can be a lucrative career move for work-starved artists, writers and musicians. But one organization wants those folks to quit their jobs and use their talents elsewhere. Eight Forty-Eight’s Michael De Bonis has the story.

See the transcript here or download a mp3: AAAFFF on WBEZ

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IllegalBillboards.org

IllegalBillboards.org is a new effort launched by the Anti-Advertising Agency with IllegalSigns.ca to help organize and support the removal of illegal billboards in New York (we’ll get to the rest of the country soon I hope!). IllegalBillboards.org consists of a forum and blog where you can learn how to investigate an illegal sign and track progress.

This project got started at last months Illegal Billboard workshop at Eyebeam (se e photos above) and we’re just beginning. We want to welcome you to join us. We’ll soon be going on a field trip to identify signs – that will probably end at a bar – so join the email list. I’ll be out of town for a couple weeks, so Jordan from Public Ad Campaign will be in charge.

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“Circulars” from MOMO

MOMO KILLS IT!!! So simple. So great. Be sure to check out MOMOSHOWPALACE

YouTube – MOMO’s Circulars.

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NYTimes: Warning – Habits May Be Good for You

An interesting article which also serves as an introduction to the field of social marketing.

P.S. Advertisers thinking about applying for the Foundation For Freedom; social marketing qualifies as new employment and, as one of the jurors, I look favorably upon it!

Check out the article:

A FEW years ago, a self-described “militant liberal” named Val Curtis decided that it was time to save millions of children from death and disease. So Dr. Curtis, an anthropologist then living in the African nation of Burkina Faso, contacted some of the largest multinational corporations and asked them, in effect, to teach her how to manipulate consumer habits worldwide.

Warning – Habits May Be Good for You – NYTimes.com.

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Protecting Free Speech: Your Pharma Ad Man

Not much time to go into details—the Coalition for Healthcare Communication deserves a discussion of its own, devoted as it is to “promote the free exchange of scientific and medical communications. In particular, it is essential that healthcare professionals, and the general public, receive truthful, accurate information regarding pharmaceuticals, medical products, and patient care”—but I wanted to quick post (after the jump) this evidence, forwarded from an ad industry insider, of the amazing work for democracy being undertaken by the pharmaceutical companies on our behalf*:
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A Blast from the Ad Past

Funny or Die posted up some golden oldies from the thirties. These are the choicest cuts of retroactive poor taste. Taglines include “More doctors smoke Camels than any other cigarette,” “They’re happy because they eat lard,” and my favorite, “Eat! Eat! Eat! And always stay thin” which is an ad for sanitized tape worms. Really, sanitized tape worms!

Sanitized Tape Worms

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OFFFice Fire Sale!

OK, really there is nothing for sale–we’re a noncommercial enterprise in a
noncommercial space!–but, sadly, the Foundation For Freedom Temporary World
Headquarters at Mess Hall is coming to a close.

We’d like to thank you for your dedicated support and attendance during the
last month. You’ve helped us accomplish:

  • An 11% raise in funds over the initial investment donated by Steve and I,
    to be awarded one lucky advertiser for leaving the industry!
  • Targeted outreach to Chicago’s top 50 ad agencies!
  • A 400% increase in joy in the advertisers whose lives we touched while narrowly avoiding bonking them with footballs downtown.
  • The creation of a flyer, to be posted along Madison avenue–or wherever you want!–describing our services (see below)
  • The Cut’N’Paste Ad Responder–soon to be a widget maybe!
  • A greater awareness of the possibilities of non-commercial fields!
  • A full day of skills-training workshops over our Weekend of Independence!

So, thanks! We couldn’t have done it without you! But there are still ways
to be involved:

And, of course:

(Applications are due September 1.)

Thanks so much for your support of our important mission. Feel free to keep
in touch!

Sincerely,

Anne Elizabeth Moore
Executive Director
Foundation For Freedom

Regain your integrity and be successful

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NYTimes: The Image Is Familiar; the Pitch Isn’t

A whole story on advertising ripping off art and no mention of Sam Ewen and Interference Inc. and Graffiti Research Lab? Passed on by Packard Jennings.

The Image Is Familiar; the Pitch Isn’t

IN February 2007 the Swiss-American artist Christian Marclay was installing a solo exhibition of his work in Paris when he received an e-mail message from a friend about a commercial for the Apple iPhone that had been broadcast during the Academy Awards show.

The 30-second spot featured a rapid-fire montage of clips from television shows and Hollywood films of actors and cartoon characters — including Lucille Ball, Humphrey Bogart, Dustin Hoffman and Betty Rubble — picking up the telephone and saying “Hello.” It ended with a shot of the soon-to-be-released iPhone.

Mr. Marclay tracked down the ad on YouTube and watched it.

“I was very surprised,” he said recently by phone from London. Like many in the art world he saw an uncanny resemblance between the iPhone commercial and his own 1995 video “Telephones,” which opens with a similar montage of film clips showing actors answering the phone. That seven-and-a-half-minute video, one of Mr. Marclay’s signature works, has been exhibited widely throughout Europe and the United States.

About a year before, Mr. Marclay said, Apple had approached the Paula Cooper Gallery, which represents his work in New York, about using “Telephones” in an advertisement.

“I told them I didn’t want to do it,” he said. His main concern, he said, was that “advertisers on that scale have so much power and visibility” and that “everyone would think of my video as the Apple iPhone ad.”

read the rest at the NY Times site.

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It doesn’t take much to make me happy.

Photo from a hot day, courtesy of Simon Jolly.

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CBC on IllegalSigns.ca


Go Rami!

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The AAAFFF Presents: The Cut-n-Paste Ad Offer Responder!

Here is a blogger, just managing his or her website, minding his or her own business.If you run a website or blog, chances are your email inbox is filled to brimmin’ with offers from friendly advertisers willing to allow you a once- (or maybe twice!) in-a-lifetime opportunity to display their content on your site. Sometimes, sure, they offer to pay for the marketing work you’re doing on their behalf, but sometimes not! Sometimes, they just want to exchange links!

Now, you’re probably aware that you’re under no obligation to respond to such requests for free or underpaid labor—unless you’re really desperate for money, in which case I’d start billing the agencies the industry standard rate of $45 per hour—and saying “no thanks” can get a little old.

So here at the AAAFFF, we’ve developed a simple tool—a form letter, really—to respond to such offers. And instead of requesting the advertisers give us free or underpaid labor, we’re offering them the Anti-Advertising Agency Foundation For Freedom Award!

We’re posting our letter here for you to cut, paste, and send. Feel free to personalize it—and let us know how it works!

Dear Advertiser / Marketer / PR Person,

So great to hear from you!

Thank you for your kind offer to host your content on my site, in either a paid or volunteer capacity. Surely I will regret turning it down, because it certainly does seem like a fantastic opportunity!

Please don’t feel rejected. There are still several online venues available for you to legally and ethically pursue the wider audience you feel your product, event, or service deserves—without the trouble of chasing down individual bloggers or site owners! Two of the more popular are the Yellow Pages and Craigslist. Many local newspapers also offer affordable rates you may wish to look into. (One helpful hint I like to pass along is, if you are surfing the net and come across a site you like, check to see if they offer ad rates, usually noted by a link marked “advertising”!)

Maybe, though, this email comes at a bad time for you. Perhaps the legal and ethical problems plaguing advertising today have begun to gnaw. Likely, you always wanted to do something more fulfilling and creative with your life—and I can help!

My friends at the Anti-Advertising Agency Foundation For Freedom just might pay you cash money, throw you a big party in New York City, and award you a giant novelty check if you quit your job!

Plus, they’ll help you network with creatives in noncommercial fields and assist you in putting your talents to good use to help solve real-world problems! The application is easy, and you have plenty of time—it’s not due until September 1! Just download it here.

Or perhaps the problem runs deeper than that, and the legal and ethical issues the ad industry raises simply do not concern you. I completely understand. Maybe you’d be more comfortable making a donation, or forwarding the application link along to your colleagues in the industry. Now could be the time for you to weed out a bit of the competition!

Well, thanks again—It’s been great talking with you!

Sincerely,

[YOUR NAME HERE]

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Weekend of Independence Workshops: Saturday July 5, Chicago oFFFice

The co-founders of the Anti-Advertising Agency Foundation For Freedom, Steve Lambert, CEO of the Anti-Advertising Agency, and Anne Elizabeth Moore, Executive Director of the Foundation For Freedom, present four FREE workshops this weekend at our oFFFices to celebrate your personal independence from oppressive working conditions!


The Workshops

1:00pm Redefining Your Skillset: Putting Together a Great Resume for the Non-Profit Sector
In this 50 minute workshop, Anne and Steve provide tips and training on relanguaging your advertising skillset toward the needs of social justice organizations. Spent years designing cigarette campaigns? We’ll show you how to turn that into a valuable tool for the American Cancer Society. Please bring current resume and red pen.

2:00pm How to Find Good-Paying Jobs in Public Service
Steve and Anne will lead you by hand through the most effective steps to locate, apply for—and get!—a sustainable job working for change. In just 50 minutes! Bring a pad of paper and a pencil.

3:00pm Telling Your Account Manager No: How To Refuse to Work On Ethically Bereft Ad Campaigns
Want to stay in advertising for now? This 50 minute workshop will provide you with all the information you need to back away from the most damaging of commercial campaigns. Please note: we will still try to convince you to quit your job. Prepare to role play!

4:00pm Letter of Resignation Writing Seminar
Write a clear, decisive, and hilarious letter of resignation to end your career in advertising without losing friends—Anne and Steve will show you how in just 50 minutes! Bring stamps and professional letterhead.

Applications for the 2008 AAAFFFA—the AAAFFFA Kit—will also be available for your convenience. As always, our workshops are free, but donations to the AAAFFF are encouraged. All workshops will be held at our oFFFice at Mess Hall: 6932 N Glenwood, Chicago, just across from the Morse stop on the Red Line. Please arrive ten minutes early and note each workshop requirement carefully, and feel free to sign up in advance by emailing FFF@antiadvertisingagency.com! We will also be making individual appointments with select ad pros—let us know when you’re available!

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What do our best colleges, Barack Obama, and the AAA have in common?

We all want you to get out of advertising.

More or less. This recent NY Times piece, “Big Paycheck or Service? Students Are Put to Test” talks a lot about the financial sector, but the spirit is the same. Just substitute Madison Avenue when they mention Wall Street. Check out the link to see the photos…

Big Paycheck or Service? Students Are Put to Test

By SARA RIMER
Published: June 23, 2008

A prominent education professor at Harvard has begun leading “reflection” seminars at three highly selective colleges, which he hopes will push undergraduates to think more deeply about the connection between their educations and aspirations.

The professor, Howard Gardner, hopes the seminars will encourage more students to consider public service and other careers beyond the consulting and financial jobs that he says are almost the automatic next step for so many graduates of top colleges.

“Is this what a Harvard education is for?” asked Professor Gardner, who is teaching the seminars at Harvard, Amherst and Colby with colleagues. “Are Ivy League schools simply becoming selecting mechanisms for Wall Street?”

Although others have expressed similar concerns in recent years, his views have gained support on the Harvard campus with students, faculty and even the new president, Drew Gilpin Faust, who made the topic the cornerstone of her address to seniors during commencement week. Dr. Faust noted that in the past year, whenever she has met with students, their first question has always been the same: “Why are so many of us going to Wall Street?”

On other campuses as well, officials are questioning with new vigor whether too many top students who might otherwise turn their talents to a broader array of fields are being lured by high-paying corporate jobs, and whether colleges should do more to encourage students to consider other careers, especially public service.

As Adam M. Guren, a new Harvard graduate who will be pursuing his doctorate in economics, put it, “A lot of students have been asking the question: ‘We came to Harvard as freshmen to change the world, and we’re leaving to become investment bankers — why is this?’ ”

In her speech, Dr. Faust highlighted the results of a spring survey by The Crimson, the student newspaper, which found that about 20 percent of this year’s graduates were heading into financial services and management consulting, down from about 22 percent last year.

She acknowledged the appeal of the jobs — the money, the promise of stimulating work, the security for students of knowing they will be working alongside their friends, a commitment of only two or three years. She urged the students to search for measures of personal success beyond financial security, despite “the all but irresistible recruiting juggernaut.”

In his commencement speech last month at Wesleyan University, Barack Obama, the presumptive Democratic presidential nominee, voiced a similar theme when he sounded an impassioned call to public service, and warned that the pursuit of narrow self-interest — “the big house and the nice suits and the other things that our money culture says you should buy … betrays a poverty of ambition.”

Universities are so concerned about this issue that some — Amherst, Tufts, the University of Pennsylvania and Harvard, for example — have expanded public service fellowships and internships. “We’re in the business of graduating people who will make the world better in some way,” said Anthony Marx, Amherst’s president. “That’s what justifies the expense of the education.”

This year, Tufts announced that it would pay off college loans for graduates who chose public service jobs. And officials at Harvard, Penn, Amherst and a number of other colleges say one reason they have begun emphasizing grants instead of loans in financial aid is so students do not feel pressured by their debts to pursue lucrative careers.

In an interview this spring, Dr. Faust held up as a model Teach for America, the nonprofit program that has recruited large numbers of students at top colleges to teach in low-income schools for two years. With 9 percent of Harvard’s senior class applying to Teach for America this year, 37 students made the cut.
Read More »

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In Philly Colt 45 ads are illegal as an unregistered handgun

Philadelphia, famous for it’s murals, has had some new additions to the walls – hand painted illegal ads for Colt 45. The people of Philadelphia have already managed to get Colt 45 Malt Liquor ads off their city buses due to community concerns. Yesterday they beat the murals.

Some more than 4 word long excerpts from the AP story:

A nonprofit anti-billboard group, the Society Created to Reduce Urban Blight, has complained to city regulators, saying the ads should be removed because they are in areas not zoned for advertising.

(Translation: Colt 45 is breaking the law.)

Nicole Seitz, the group’s program director, said the group knows of two painted Colt 45 ads in Fishtown, as well as about seven other similar ads for Pabst Blue Ribbon beer.

Gayle Johns, a spokeswoman for the city’s Department of Licenses and Inspections, said inspectors were sent to investigate, but she did not know whether a citation was issued. She said the ads would be considered general outdoor advertising signs and would not be permitted under the zoning code.

So Pabst is a repeat offender in Philadelphia. What’s Philadelphia’s position on graffiti? According to the Philadelphia’s Police Department’s website:

Police officers from each division are assigned to enforce vandalism laws. They also investigate graffiti incidents and develop intelligence on significant graffiti vandals to insure the maximum penalty upon conviction. In addition, they cooperate with the Philadelphia Anti-Graffiti Network.

Apparently the maximum penalty is painting over the ad and issuing 4 citations. Now had the murals been done with spray paint and not advertising for anything what do you think would have happened? Take a guess in the comments…

P.S. Wanna fight illegal ads in your neighborhood? Come to Eyebeam on Tuesday.

photo of colt45 ad brroklyn edition: corporate ads go native by kater

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