Tag Archives: marketing

Casino markets services to gambling addicts, gets hefty fine

By Anne Elizabeth Moore | Published: May 19, 2008

Today’s Crane’s Chicago Business story, Casino fined $800K for marketing to banned gamblers, describes a hefty fine awarded Hollywood Casino (in Aurora, IL) by the IL Gaming Board for sending 146 problem gamblers coupons and other promotional materials as part of a marketing campaign. The recovering addicts had even signed up for a self-exclusion problem, […]

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Brand Necromancy

By Michael Mandiberg | Published: May 19, 2008

Introducing the first post from guest conributor, Michael Mandiberg. You may know Michael as the creator of “The Real Costs” (see video) and “Oil Standard” FireFox plugins, as well AfterSherrieLevine.com among many others. He is currently a fellow in the OpenLab at Eyebeam. Some people think he is hunky. River West is a company that […]

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Testify!: AAAFFF Testimonials From Real (and Former!) Ad Pros

By Anne Elizabeth Moore | Published: May 9, 2008

I’ll plan to update these regularly, but for now, here are just a few of the comments that have come across my desk at the AAAFFF since taking over the ED position: “I have worked for the past 4 years (since I graduated from a very prestigious culinary school) doing R&D for a food manufacturer […]

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Listening Post: MySpace Play Count Inflaters – The Steroids of the Music Industry

By Steve Lambert | Published: May 9, 2008

From AAA pal, Eliot Van Buskirk at Listening Post: Approximately two weeks after we reported on TuneBoom Pro, a tool apparently used by major labels and indie artists to artificially inflate the number of times their songs had been streamed on MySpace, the site has gone offline. We had contacted MySpace about TuneBoom Pro, but […]

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AAAFFF up 35% in first 2 weeks

By Steve Lambert | Published: May 7, 2008

###Scrappy artists, students, and regular folk open wallets to reach out to ad pros### CHICAGO—Only 2 weeks after the Anti-Advertising Agency Foundation For Freedom announced its new giving campaign, donations have come in from all over the country, raising the pot offered to one lucky creative to $670—and she or he will still receive a […]

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True Colors

By Anne Elizabeth Moore | Published: April 25, 2008

Throughout the media circus that is our election season, few have thought to query: but what do the Dutch think? Luckily, Vincent W.J. van Gerven Oei and Jonas Staal have been in residence at InCUBATE here in Chicago working steadily on The Barack Obama Project. Their work hones in on the marketing of racial identity […]

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Official Foundation for Freedom Press Release

By Steve Lambert | Published: April 18, 2008

Contact: Anne Elizabeth Moore – aem at anneelizabethmoore.com Steve Lambert – steve at antiadvertisingagency.com ###FOR IMMEDIATE RELEASE### April 17, 2008 ###ANNOUNCING THE 2008 ANTI-ADVERTISING AGENCY FOUNDATION FOR FREEDOM AWARD### ###Fund Offers One Lucky Ad Industry Creative Freedom, Giant Check### CHICAGO—The most creative and forward-thinking professionals of our time work in marketing. The Anti-Advertising Agency Foundation […]

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Foundation For Freedom announces grant program: The 2008 AAAFFFA

By Anne Elizabeth Moore | Published: April 17, 2008

Introducing the newest and latest Anti-Advertising Agency project from Steve Lambert and Anne Elizabeth Moore. Let’s face it: everyone hates advertising. Be honest! Even you, Mr. or Ms. Man in the Grey Flannel Suit: when you go on vacation you prefer a remote locale, far away from the hustle and bustle of billboards, commercial radio, […]

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Branded Event Radicalizes Mommy Bloggers

By Anne Elizabeth Moore | Published: April 5, 2008

An exclusive branded vacation/soiree intended for some mommy bloggers—but not others—succeeded this week in raising some questions about transparency, PR, and free shit. Not, surely, the kind of buzz the fancy party was intended to start. The party was thrown by market giant Johnson & Johnson. The location was DisneyLand, owned by the Disney Company, […]

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Trojan Horse

By Anne Elizabeth Moore | Published: March 29, 2008

Recently back from Cambodia, welcome back to the AAA, Anne Elizabeth Moore! The great Facebook Ad Debate of November 2007 centered entirely on whether it would work—meaning, would people who did not buy certain products before alter their spending patterns now?—and whether or not it would change advertising forever—meaning, are online social advertising networks the […]

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Farm Aid

By Anne Elizabeth Moore | Published: November 26, 2007

If you’ve been out to a show, club, bar—or hell, just outside your house lately—and you live in an urban area and are a certain kind of person (say, tattoo-having, or pierced)—you’ve likely been offered the exciting opportunity to receive, free of charge, a few boxes of Camel cigarettes. By some funny-colored-hair dude. Just for […]

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Who Hates Guerilla Marketing in Boston? (Updated again)

By Steve Lambert | Published: January 31, 2007

Today in the NY Times, CNN, and news stations across the country you may have heard about bomb scares in Boston that turned out to be guerilla marketing. It’s well known that marketing steals ideas from artists. But the connections are rarely so clear as they are in this case, and we don’t often get […]

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Wired News: Sony Graffiti

By Steve Lambert | Published: December 9, 2005

From Wired News: Seeking to market its handheld game device to hip city dwellers, Sony has hired graffiti artists in major urban areas to spray-paint buildings with simple, totemic images of kids playing with the gadget. But the guerrilla marketing gambit appears to be drawing scorn from some of the street-savvy hipsters it’s striving to […]

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