Assuming There’s a New York Times in 2040, I Hope It’s Not This One (from Technologizer)

Filing this one under “not creative

Intel

I just went to NYTimes.com, as I do multiple times a day. A split-second after I arrived at the homepage, it was covered up with a full-page ad overlay. That was irritating, but I’m willing to tolerate some annoyance in return for excellent free content.

I found this particular full-page ad overlay downright disillusioning, though. Here it is:

New York Times 2040

Yup–it’s a fake New York Times homepage from 2040, with jokey futuristic news stories and a redesign which consists of the Times dumping its logo, tagline, and typography in favor of a look which I’m guessing won’t end up resembling whatever is hip when 2040 does roll around. It’s a component of Intel’s big new ad campaign with the slogan “Sponsors of Tomorrow.”

Read the rest at Assuming There’s a New York Times in 2040, I Hope It’s Not This One | Technologizer.

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  • By Advertising - ANIMAL on May 12, 2009 at 4:01 pm

    […] year 2040, but there will be a woman president who gets advice from dolphins. |Technologizer via AAA| by Bucky Turco on May 12, 2009 at 4:00 […]

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