Proposals of selling ad-space on things like firetrucks and are often framed as “getting creative” by the city councilmen that propose them. In fact, it’s not creative – it’s poorly thought out, and shortsighted. These proposals are bad deals that don’t solve fiscal problems (at best, they’re a drop in the bucket). Real creativity would [...]
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Re+Public – Augmented Reality Advertising Takeover
PublicAdCampaign has spent nearly 10 years investigating the relationship between commercial media and public space. The resulting projects have balanced somewhere between art and activism in an effort to not only question commercial outdoor media, but to improve the visual landscape. While this activism has often taken the shape of civil disobedience and borderline legal [...]