Product Placement video

This video was made by Matti Niinimäki using the audio from the Anti-Advertising Agency Portable Sound Unit project. The audio has been re-purposed so that various animated corporate mascots speak frankly about how they feel about advertising.

When Sara Dierck, Michael Dodge, and I made the audio for this almost 4 years ago, we released it openly for anyone to use through a Creative Commons Attribution-Non Commercial license. We wanted the audio to be available for other people to use. This video is just the kind of thing we were hoping for.

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One Comment

  1. Joddie says:

    Great (and funny) video…

  2. […] Product Placement Video:  This is a fun video and narrative (from the brand mascot’s perspective) on the state of advertising today.  I enjoyed the video overall, however, it can be a bit dry and definitely runs too long.  If you are in the ad industry you will probably appreciate the video even more. (Tks Rob Walker for the tip) […]

One Trackback

  • By Anti-Thursday… on April 16, 2009 at 6:00 pm

    […] Product Placement Video:  This is a fun video and narrative (from the brand mascot’s perspective) on the state of advertising today.  I enjoyed the video overall, however, it can be a bit dry and definitely runs too long.  If you are in the ad industry you will probably appreciate the video even more. (Tks Rob Walker for the tip) […]

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