Tag Archives: you don't need it

You have got to be kidding

By Michael Mandiberg | Published: August 23, 2008
Okay, I’m going to come out and probably break with Anti Advertising Agency official policy, and say that I support ad-supported bike share programs. It is kind of making a deal with the devil, but the urban planning benefits have been demonstrated strongly. Getting cars out of the city, is worth the extra visual advertising. [...]
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Orbitz Ad: Distinct Lack of Imagination

By Michael Mandiberg | Published: August 17, 2008
“Michael Kraus saw the alert about the long taxi line. So he called his brother who lives nearby and got a ride home. Now he owes him a turkey sandwich.” So advertising is about imagining potential futures. It is about hope, and aspirations and dreams. Is getting a ride home from the airport all those [...]
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They said it…

By Steve Lambert | Published: May 31, 2008
“We as a business cannot afford to have a customer take a second look and ask, ‘Do I need this?’ ” said Bud Konheim, the chief executive of Nicole Miller. “That is the kiss of death. We’re finished, because nobody really needs anything we make as a total industry.” from Fashion and Style in the [...]
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“Where’s my stickers?”

By Steve Lambert | Published: May 22, 2008
During the recent rush of attention I ran out of “you don’t need it” stickers and needed to order more. Those came, and then I quickly ran out again. I just dropped a couple hundred letters in the mail box (see photo above) and there’s more stickers on the way. They’re coming! Also, thanks those [...]
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No Lo Necesitas

By Steve Lambert | Published: April 9, 2008
You Don’t Need It, en español. Already on their way to Barcelona and Peru. This sticker accompanies our english version, and english stencil version. As always, available FREE – just send a self addressed stamped envelope to: The Anti-Advertising Agency c/o Eyebeam 540 W. 21st St. New York, NY 10011 We’re relocating! Will be out [...]
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You Don’t Need It – Stencil

By Steve Lambert | Published: December 28, 2006
Just made available a stencil version of our “You Don’t Need It” Sticker. The file is a pdf, which you can scale to any size you like. Glue the paper printout to something heavier, like a manilla folder. Then carefully cut out the black areas with an X-acto knife. The stencil is then ready to [...]
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You Don’t Need It – Stickers

By Steve Lambert | Published: November 26, 2006
Based on the popularity of the Packard Jennings and the Anti-Advertising Agency’s Bus Stop Bench project we had some stickers made. They are easy to carry around town and by placing the stickers onto advertising (or other objects) the ad is detourned, often in humorous and interesting ways. Listen to Steve Lambert talk about the [...]
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You Don’t Need It – Stickers

By Steve Lambert | Published: November 26, 2006
Download an EPS file of the sticker and print your own! // Share|
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Bus Stop Bench Field Report

By Steve Lambert | Published: May 18, 2006
The Anti-Advertising Agency and Packard Jennings have wrapped up their Oakland based Bus Stop Bench Ad Project. The Agency created a survey to poll residents in the neighborhoods surrounding 10 Oakland bus stops regarding what advertising tactics they found most bothersome in their neighborhoods. Jennings then developed targeted illustrations for each neighborhood and the team [...]
Posted in Agency Projects, Bus Stop Ad Project, News | Also tagged , , | 11 Comments