The Anti-Advertising Agency » shopdropping

Packard Jennings in NYT

Steve Lambert — Thu, 27 Dec 2007 03:30:10 +0000

AAA member, Packard Jennings, who worked on the Bus Stop Ad Project, had a project on the front page of the New York Times on monday. The article discussed shopdropping and referenced the Anti-Advertising Agency’s shopdropping workshops for the PeopleProducts123 project.

Update: Here’s some tv news coverage, with our friends from the Center for Tactical Magic:

Shopdropping Workshop in San Francisco

Steve Lambert — Mon, 11 Jun 2007 21:39:36 +0000

The Anti-Advertising Agency’s own Amanda Eicher of PeopleProducts123 will be hosting a free shopdropping workshop at Southern Exposure in San Francisco on Thursday June 28th from 5 to 8pm. She’ll be presenting the workshop in her hometown after doing several workshops in Ohio, Pennsylvania, and New York earlier this year.

Attendees will hear about PeopleProducts123, get advice on how to leave objects in retail stores, and hands-on experience shopdropping in teams around San Francisco.

Southern Exposure is at 2901 Mission Street on the corner of 25th in San Francisco.

PeopleProducts123.com

Steve Lambert — Tue, 13 Feb 2007 18:52:53 +0000

PeopleProducts123 reconnects labor and products through improved packaging which features images and stories about the workers who make them. This improved packaging is placed in stores using a technique called shopdropping, the opposite of shoplifting, in which items are clandestinely left in retail environments.

PeopleProducts123.com has downloadable pdfs so that anyone can print out the packaging at home and place it in their local stores. Participants are encouraged to upload their images to flickr (tagged peopleproducts123) to have them included on the site. Some photos of recent shopdroppers have already been posted.

Additionally, video producer Kelly Loudenberg has created a short video about the project and the AAA’s recent shopdropping workshop at Eyebeam.

Much more information is available on the PeopleProducts123.com site.

Free Shopdropping Workshop at Eyebeam NYC

Steve Lambert — Sat, 27 Jan 2007 22:30:02 +0000

Shopdropping Workshop with The Anti-Advertising Agency Feb. 10, 2007 12-6pm Eyebeam – 540 W. 21st Street

Just added, dates in Pennsylvania, Ohio, and North Carolina – please contact us for details

Eyebeam is pleased to present a daylong Shopdropping Workshop led by the Anti-Advertising Agency. Shopdropping (the opposite of shoplifting) is a tactic used by artists and activists to clandestinely place objects in retail stores. “Dropped” objects are usually versions of consumer products altered or recreated to detourn the retail experience. Shopdropping is a fun and easy form of culture jamming, gently subverting dominant cultural forms to create new meanings.

Starting at noon, participants will receive a shopdropping overview, including artists� shopdropping projects information and demonstrations of the necessary tools for shopdropping, and time will be given to test out some of the techniques discussed. Immediately following, participants will head into the field to help distribute a new, unreleased Anti-Advertising Agency project (as well as some creations of their own) into stores around Manhattan. This workshop will begin at Eyebeam, 540 W. 21st Street (between 10th & 11th Aves), and is open to the public free of charge.?? If you have a digital camera of any kind, please bring it.

Your hosts:? Steve Lambert – Eyebeam OpenLab Fellow, Steve is the founder of the Anti-Advertising Agency, and former undercover store investigator. Steve will share the secrets he learned on the job leading to the arrest of dozens of shoplifters. Learn the top three things store investigators watch for and how to shopdrop undetected! (He also knows a few things about art.)

??Amanda Eicher – Anti-Advertising Agency “Art Director,” Amanda has been developing a project that will visually rejoin products and the labor that creates them. Drawing on two years of research in production factories in Central America, her project incorporates portraits of workers there with the products they have made here.? ?

Marisa Jahn – is an interdisciplinary artist, curator, and educator whose work explores, constructs, and intervenes natural and social systems. Marisa is also the Curator of “Shopdropping: Experiments in the Aisle” and will entertain participants with an overview of artists shopdropping projects.

Eyebeam is an art and technology center that provides a fertile context and state-of-the-art tools for digital research and experimentation. It is a lively incubator of creativity and thought, where artists and technologists actively engage with culture, addressing the issues and concerns of our time. Eyebeam challenges convention, celebrates the hack, educates the next generation, encourages collaboration, freely offers its contributions to the community, and invites the public to share in a spirit of openness: open source, open content and open distribution.

Eyebeam’s current programs are made possible through the generous support of the Atlantic Foundation, Time Warner Youth Media and Arts Fund, the John D. and Catherine T. MacArthur Foundation, the Jerome Foundation, the Greenwall Foundation, the Experimental Television Center, the New York State Council on the Arts, a state agency, and the New York City Department of Cultural Affairs. For a list of past supporters, please visit www.eyebeam.org.

540 West 21st Street New York, NY 10011 [T] 212.937.6580 [F] 212.937.6582 www.eyebeam.org

Hours: Tues-Sat, 12-6pm