Is the Ad Porn more Ad Creep?

The interwebs are abuzz with tittering about the video of a pretty young blond woman who sensually sexually licks nearly every phallic object in the hotel room of a chain hotel. You tube has gone so far as to put a warning that the content is “inapropriate for some users” and requires you to sign in to verify your age. (Hence it seems I can’t embed he video. Just go to the link and watch it.)

While I would really prefer to think that there is someone out there with a fetish for licking recently cleaned objects in hotel rooms, and wants to share that with the rest of the world, all signs point towards a marketing stunt. There are several clear logo shots in the opening sequence. The clip is silent save when the woman says “very clean” after a long sensual lick of the toilet bowl. She then shows an open hand to the camera with the url “exstay.com” on it.

Exstay.com redirects to ExtendedStay.com. It seems that Extended Stay has owned Exstay.com since 1996!. There are some reports that for a moment exstay had its own content, but I can’t verify that.

There are going to be Tipper Gores who are going to get all pissy because they are using sex to sell. I guess I’m used to ads using sex to sell. I’m not used to ads pretending to just be straight up amateur fetish porn, only to reveal that they in fact were viral marketing. I can handle the sex. I don’t like being tricked.

And the weird thing is that I can’t get the brand name and logo out of my brain now. I have forgotten most of the licking scenes, but I keep thinking about the hotel name. I hate it when they win. I hate it when they win.